Broader thinking

Vattenfall, a highly respected, well-regarded, and iconic brand, is proudly owned by the Swedish people. However, following controversial investments and problematic expansions into coal and gas, Vattenfall's reputation suffered. To regain the confidence of employees, customers, partners, and owners, and to establish itself as one of Europe's leading energy companies, Vattenfall set a new purpose: "We exist to power climate-smarter living".

Vattenfall app icon
Windmill with Vattenfall logo on the body
Letters and numbers in Vattefall typeface
Numvers six and eight
Overview of solar panels
View of web button
Small letter "a" in close up
Image son a striped VW Caddy in Vattenfall colors
Overview of Vattenfall icons
Woman working for Vattenfall
Close up on solar panels
Woman standing in front of water in Stockholm smiling
Envelope with Vattenfall article in
Vattenfall Arrow icons
Paper with Vartenfall article
Glas bottle from the MIST campaign
Cara Delevingne holding the MIST bottle
MIST Bottle and box
Vatennfall logo on HQ wall
Close up on wings on a windmill
Car charging at Vattenfall charging station
Overview of sections of a windmill
Men standing in front of windmill parts
Vattenfall shutter logo